Feeling the Squeeze of the Economy

The economy had been roaring for the past few years. Part of this meant that companies had been running at full throttle and couldn’t find enough talent. One area where very big money was spent was in promotional marketing given that demand was being driven so high. It was vital to have a big force of people working in marketing to turn out these pieces of collateral and signs in order to further drive business and to go up against competitors that had been spending equally large sums on promotion and marketing. One field that did exceptionally well due to this run-up was graphic design. Having very high quality signs, collateral, websites and other documents required a person with the skills and experience to put together a great design and so graphic design professionals benefitted immensely from the booming economy. Unfortunately, with the downturn in the economy and the cost cutting measures that companies are going through it is exactly these types of professionals that are being cut first and being cut most severely. As such the employment scene for graphic designers looks very weak. To combat this various designers have teamed up to create a job board that focuses on jobs for designers.

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This entry was posted on Thursday, March 26th, 2009 at 1:02 am and is filed under Graphic design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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